Privacy Policy
I'm Rao Muhammad Ali, and I built raomuhammadali.com to be a place where e-commerce founders can learn about my work, book a free audit, and reach out with confidence. This page explains, in plain language, what information I collect, why I collect it, and how I protect it.
Who I Am & What This Policy Covers
This Privacy Policy applies to raomuhammadali.com (the "Site"), operated by me, Rao Muhammad Ali, an independent E-Commerce Growth Strategist working with Shopify and WooCommerce brands in the USA, UK, UAE, Canada, and Australia.
Throughout this policy, "I," "me," and "my" refer to Rao Muhammad Ali, and "you" refers to anyone who visits this Site, books a free strategy call, fills out a contact form, or otherwise interacts with raomuhammadali.com.
This policy explains what personal information I collect, how I use it, who I share it with (rarely, and only when necessary), and what rights you have over your own data. By using this Site, you agree to the practices described here.
Information I Collect
I collect information in two broad categories: information you give me directly, and information collected automatically as you browse the Site.
Information You Provide Directly
- Contact details — your name, email address, and phone/WhatsApp number when you fill out the contact form or the "Book a Call" form.
- Business information — your store URL, e-commerce platform (Shopify, WooCommerce, etc.), country, and a description of the issue you're facing, when you book a free audit.
- Call preferences — your preferred date, time window, and any notes you add when scheduling a strategy call.
- Communication content — anything you write to me via email, WhatsApp, social media DMs, or contact forms.
- Testimonial details — if you provide a testimonial or case study quote, I may collect your name, role, company, and a photo with your explicit permission.
Information Collected Automatically
- Usage data — pages visited, time spent on the Site, referring website, and links clicked.
- Device data — browser type, operating system, device type, and screen resolution.
- Approximate location — derived from IP address (typically city/country level, not precise location).
- Cookies and similar technologies — as described in Section 6 below.
How Information Is Collected
I collect the information above through the following touchpoints on the Site:
- The "Book a Call" form — when you submit your details to schedule a free strategy call.
- The contact form — when you send me a message directly through the Site.
- Analytics tools — automatically, as you browse pages, via Google Analytics and similar tools (see Section 7).
- Email correspondence — if you email me directly after visiting the Site.
- Newsletter or update sign-ups — if and when such a feature is offered, only with your explicit opt-in.
How I Use Your Information
I use the information I collect for the following purposes, and no others:
| Purpose | What This Looks Like |
|---|---|
| Scheduling & preparing for calls | Confirming your booking, reviewing your store before the call, and sending calendar links |
| Responding to enquiries | Replying to questions sent via the contact form, email, or WhatsApp |
| Delivering services | If you become a client, using your information to scope, deliver, and invoice the agreed work |
| Improving the Site | Understanding which pages are useful, where visitors drop off, and what content to add |
| Security & fraud prevention | Identifying spam form submissions and protecting the Site from abuse |
| Legal compliance | Meeting tax, accounting, and legal record-keeping obligations where required |
I never use your information to send unsolicited marketing unless you've explicitly opted in (for example, by subscribing to updates), and you can unsubscribe at any time.
Legal Basis for Processing
For visitors in the UK, EU, or other regions with similar data protection laws, I process your personal information under the following legal bases:
- Consent — when you voluntarily submit a form, book a call, or opt in to communications.
- Legitimate interest — to operate, secure, and improve this Site, and to respond to enquiries you've initiated.
- Contractual necessity — to deliver services you've engaged me for, once a working relationship begins.
- Legal obligation — where I'm required to retain certain records for tax or accounting purposes.
Cookies & Tracking Technologies
Like most websites, raomuhammadali.com uses cookies — small text files stored on your device — to make the Site function properly and to understand how it's used.
Types of Cookies I Use
- Essential cookies — required for core site functionality, such as remembering form progress.
- Analytics cookies — used by Google Analytics to understand traffic patterns and page performance.
- Preference cookies — remember choices you've made, like dismissing a notice.
You can control or disable cookies through your browser settings at any time. Disabling cookies may affect some functionality, but the Site will remain accessible.
Third-Party Tools & Services
I rely on a small number of trusted third-party services to run this Site and my business. Each one only receives the minimum data necessary to perform its function:
| Service | Purpose |
|---|---|
| Google Analytics | Understanding website traffic and visitor behavior, on an aggregated basis |
| Google Search Console | Monitoring how the Site appears in Google Search results |
| Calendar / scheduling software | Booking and confirming free strategy calls |
| Email service provider | Sending booking confirmations and replying to enquiries |
| WordPress & hosting provider | Hosting the Site and storing form submissions securely |
| WhatsApp Business | Communicating with clients who prefer messaging, where you initiate contact |
Each of these providers has its own privacy policy governing how it handles data. I encourage you to review Google's privacy policy at policies.google.com/privacy for details on how Analytics and Search Console data is processed.
When I Share Information
I do not sell, rent, or trade your personal information to anyone, under any circumstances. Information is only shared in these limited situations:
- Service providers — the tools listed in Section 7, strictly to operate this Site and deliver my services.
- Legal requirements — if required by law, court order, or to protect my legal rights or the safety of others.
- Business transfers — in the unlikely event of a change in business structure, with the same privacy protections carried forward.
- With your explicit consent — for example, publishing a testimonial you've agreed to share publicly.
International Visitors & Data Transfers
I work with clients across the USA, UK, UAE, Canada, and Australia, and this Site is accessed from many countries. Your information may be processed and stored in a country different from the one you're located in — including Pakistan, where I am based, and other countries where my hosting or software providers operate servers.
Regardless of where your information is processed, I apply the same privacy standards described in this policy and take reasonable steps to ensure your data is handled securely.
Data Retention
I keep personal information only as long as it's needed for the purposes described in this policy:
- Enquiry & booking data — retained for up to 24 months after our last contact, in case you return or follow up.
- Client project data — retained for the duration of our working relationship plus any period required for tax/accounting records (typically up to 6 years).
- Analytics data — retained according to Google Analytics' default settings, typically 14–26 months.
- Testimonials — retained until you ask me to remove them.
You can request earlier deletion of your data at any time — see Section 12 for how to do this.
How I Protect Your Data
I take reasonable, industry-standard precautions to protect your information, including:
- HTTPS encryption across the entire Site, so data submitted through forms is encrypted in transit.
- Restricted access — only I have access to form submissions and client data; no third-party staff or contractors see your raw information unless directly necessary.
- Reputable hosting with security monitoring and regular backups.
- Spam & bot protection on all forms to prevent abuse.
Your Privacy Rights
Depending on where you live, you may have some or all of the following rights regarding your personal information:
- Right to access — request a copy of the personal information I hold about you.
- Right to correction — ask me to correct any inaccurate or incomplete information.
- Right to deletion — ask me to delete your personal information, subject to any legal retention obligations.
- Right to object — object to certain uses of your data, such as marketing communications.
- Right to withdraw consent — withdraw any consent you've previously given, at any time.
- Right to data portability — request your data in a portable, commonly-used format, where applicable.
To exercise any of these rights, simply email me at contact@raomuhammadali.com. I will respond within 30 days. If you're not satisfied with how I've handled your request, you may also have the right to lodge a complaint with your local data protection authority (for example, the ICO in the UK).
Children's Privacy
This Site and the services I offer are intended for business owners, founders, and marketing professionals — not children. I do not knowingly collect personal information from anyone under the age of 16. If you believe a child has provided personal information to me, please contact me immediately and I will delete it.
Links to Other Websites
This Site may contain links to other websites — including client stores referenced in case studies, social media profiles, or third-party tools mentioned above. I'm not responsible for the privacy practices of those external sites. I encourage you to review the privacy policy of any site you visit after leaving raomuhammadali.com.
Changes to This Policy
I may update this Privacy Policy from time to time to reflect changes in my practices, the tools I use, or legal requirements. When I do, I'll update the "Last updated" date at the top of this page. I encourage you to review this page periodically. Continued use of the Site after changes are posted means you accept the revised policy.
Contact Me
If you have any questions about this Privacy Policy, how your information is handled, or you'd like to exercise any of your privacy rights, I'm easy to reach directly — no support tickets, no chatbots.
E-Commerce Growth Strategist · Data Controller for raomuhammadali.com